Our beginning…

Established in 1996 in Sharjah as indentors and traders in wood and allied products…


to bridge the g a p between customers & suppliers by providing value - based service and sales support, thus enabling us to carve a niche as a reliable business partner…


to be an ethical product source, cultivating suppliers with equitable practices and thus ensuring a greener and cleaner world…


For 25 years, our ideas, technology and people have created monumental impact: real turning points that have transformed lives, industries and society as a whole.


We work systematically to integrate corporate responsibility in our core business and make our expertise available for the benefit of the societies where we operate.

Products & Services

  • Wood & Allied Products
  • Air care & Hygiene Systems
  • Metallic Pigments & Powders
  • Plasters, Putties, Screeds & Mortars

Market Reach

  • G.C.C countries
  • Saudi Arabia
  • Kuwait
  • Qatar
  • Bahrain
  • Oman,
  • UAE.
  • Asian Sub Continent
  • North & East Africa

Our Associate companies

  • Fragrance Delivery Technology Ltd
  • Jebel Ali, U.A.E.
  • Trimix LLC, Ajman, UAE
  • Jade Consumer Products Pvt Ltd, Mumbai, India
  • BPW Pvt Ltd, Mumbai, India

About Us

Our operations in UAE and India Established in 1996. Percept General Trading has positioned itself to respond positively to any demand in the emerging Middle East market, based on its ability to call upon its network or worldwide contacts to provide superior goods and services.

.The main aim of Percept General Trading is to build a relationship with their clients based on management knowledge and certainty in the respective market with a commitment to delivering value products and services at competitive prices. We are committed to constant improvement in every market segment we serve and to adding tangible value to our clients, customers and vendors.

Future plans for the company include expanding vertically and horizontally to offer an even wider variety of products and services that meet the increasing demands.

The services offered by Percept General Trading are fully encompassing and comprehensive due to the many years of experience in international trading, guaranteeing the timely delivery of a multitude of service to any destination.